Wheel group purchase???

[ProdigyCustoms]

Group Buys are great. 4 years ago I developed a complete website devoted to starting group buys. GPSuperStore.com, and we pull off many of the wanted GPs in that forum.

Problem with the wheel buisness is there are so many other dealers starving right now they are giving wheels away to get the sale, so your already getting Group Buy (or better) pricing. I matched a written deal yesterday for a really good customer that only had $110 gross profit before $60 credit card fees! Normally I would have passed on that deal and let the other dealer continue to put himself out of business, but I sold this guy $17k of other stuff for his car, so I did the deal as a favor as he was not comfortable buying from the other quote.

Some of these wheels lines only have a 15% dealer margin. if we give 10% off then absorb the 3% credit card fees, and we are quickly working for $40 for a set of $2000 wheels.

Sometimes we can lean on the wheel manufacturer to get a additional discount if we promise to sell X amount. But that is hard to do when they are running lean on margin already. And then if the GP falls short, we either have to order wheels on spec or loose the additional discount.



We have the horsepower to sometimes do a reverse group buy and make a purchase of 10 sets of wheel rights, and then fill the order in reverse for those wheels. When we do this I can usually get 5% more off? These often usually require payment up front from us to gain the discount. I can do that with a lot of my products. But it takes a lot of balls to step up and place a $35K order for wheels hoping they will sell in a reasonable amount of time.

Now I ALWAYS seem to have a deal on something I ordered wrong, ordered on speculation, someone cancelled, etc. I have a few sets of these wheels now.

So what are you looking for? I have a few sets of Forgelines, centers done, sitting on the shelf, waiting to be assembled in your size. There are a couple sets of Boze centers sitting.

Talk to me. Call me.

In the meantime, do a wanted GP over at GPSuperStore.com and see if you can get some action going.